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Zimomo: A Collector’s Guide to POPMART’s Playful Character

If you’re a fan of POPMART and the world of Labubu, chances are you’ve already heard of Zimomo. This quirky character has quickly become one of the most talked-about designs in the POPMART universe, with collectors eager to add every version to their display shelves. But what makes Zimomo so special, and why has it captured the attention of toy enthusiasts worldwide?

Information

Where to Buy?

• Official POPMART Stores & Website: The most reliable way to get authentic Zimomo figures, though availability may vary depending on the release.

• POP MART Pop-Up Shops & Events: Limited editions and exclusives often appear here first.

• Authorized Retailers & Online Platforms: Trusted marketplaces like Tmall, Rakuten, or Amazon sometimes stock official figures.

• Secondary Marketplaces: For rare Zimomo editions, collectors often turn to platforms like eBay or local toy groups, but caution is advised to avoid counterfeits.

• Social Media Trading Groups: Many collector communities on Facebook, Discord, or local messaging apps create dedicated groups for buying, selling, and trading Zimomo figures. These are often second-hand sales or purchase requests, and if you find the right match, you can arrange a direct deal.

Versions and Rarity

Zimomo has appeared in multiple releases, ranging from standard editions to M-size figures and even limited hidden variants. Some versions are widely available through blind boxes, while others — especially chase figures or event exclusives — are notoriously hard to find. This tiered release strategy has added a layer of excitement to collecting, as fans never quite know when a rare Zimomo might turn up.

Collectability and Value

Much like other characters from the Labubu line, Zimomo has proven to hold its value on the secondary market. Rare editions often see their prices climb significantly, especially right after release. What sets Zimomo apart is the combination of its playful design and its role within the broader POPMART storylines, making it attractive to both seasoned collectors and newcomers. For many, owning a Zimomo isn’t just about having another toy — it’s about securing a piece of a growing pop culture phenomenon.

Why Did Zimomo Become So Popular?

Zimomo’s rise in popularity isn’t accidental — it’s the result of clever design, scarcity, and strong community culture. First, the unique character design — round, playful, and instantly recognizable — sets it apart within the Labubu universe. Collectors love figures that have personality, and Zimomo delivers with its quirky expressions and versatile styling.

Second, POPMART has fueled demand by releasing Zimomo in limited runs, with hidden editions and event exclusives that spark a sense of chase. This rarity factor creates buzz both online and in stores, with fans eager to hunt down the most elusive versions.

Third, the resale market and social media hype play a major role. In collector groups, Zimomo frequently appears in trading posts and unboxing videos, reinforcing its desirability. The more people show off their Zimomo, the more others want one too.

Finally, Zimomo has become a symbol of collectability within the POPMART ecosystem. For many, owning one isn’t just about having a toy — it’s about being part of a global trend that blends art, design, and community.

Displaying Zimomo

Because Zimomo’s design is so distinctive, display choices matter. Many collectors opt for acrylic display cases, which offer dust protection and a gallery-like presentation. Frosted or transparent back panels can dramatically change the look — frosted backgrounds highlight the silhouette, while clear backgrounds make Zimomo feel like it’s floating. Magnetic name plates and risers are also popular additions, allowing fans to position Zimomo alongside other Labubu figures or POPMART characters for a themed display.

Final Thoughts

Zimomo has established itself as one of POPMART’s most exciting characters, combining rarity, strong collectability, and versatile display potential. Whether you’re chasing down hidden variants, curating a POPMART-themed display wall, or simply picking up your very first figure, Zimomo represents the playful spirit of designer toys at their best.

For serious collectors, the message is clear: keep an eye out, because you never know when the next rare Zimomo might surface — and once it does, it won’t stay on the shelves for long.